Ford wanted to create a program reaching across the US aligning itself with established and up-and-coming musicians. The program visited 4 cities from LA to NYC, culminating in a final event at Brooklyn Steel.

I concepted and designed all event & digital creative and collateral, working with the Ford Front Row logo. I worked with a production company to refine and design event activations, like the LED photobooth and a custom poster wall.

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STAGE

CREDENTIALS

PHOTO BOOTH